Data & Insights

A new wave of disruption is underway—and this time, it’s not from Google, but from ChatGPT.

Portugal and Belgium emerge as leaders in AI integration on SERPs, while Germany and Switzerland remain cautious.

As we gear up for International Women's Day (IWD) on March 8, 2025, this year’s theme, 'Accelerate Action,' is more than just a message – it’s a movement. It’s about celebrating and championing the advancement of women worldwide. Semrush data reveals surging online engag...

Valentine’s Day has long been a celebration of love, but beyond the chocolates and roses, it’s also a season of surging search trends and online dating booms. With billions of searches and millions engaging with dating platforms, data paints a compelling picture of how p...

The stage is set for Super Bowl LIX as the Philadelphia Eagles and Kansas City Chiefs get ready to face off. But the action isn’t just on the field—it’s lighting up the digital world too. Semrush data reveals that the fan engagement these teams inspire isn't just a seaso...

A new Semrush study has unveiled the impact of ChatGPT's SearchGPT feature on website traffic and user behavior, shedding light on how the AI platform is transforming search trends and digital marketing strategies.

As we step into the new year, few industries are evolving as dynamically as health and wellness. While technology once sat on the sidelines, it now plays a central role in shaping how we eat, exercise, and even unwind. As we enter 2025, data from Semrush points to a cons...

As the curtain falls on 2024, Semrush celebrates a year of milestones, innovation, and meaningful connections within our community.

The start of 2025 brings fresh opportunities, bold strategies, and... questionable decisions? While industry leaders are busy mapping out the “must-dos” of the year, we’re flipping the script. Here’s a look at the top trends of what NOT to do in digital marketing and bus...